Get discovered by the people your brand was made for
BRNDD helps people discover fashion brands through the things that matter to them, from aesthetic and occasion to size, price, sustainability and more. When what they're looking for aligns with your brand, BRNDD helps them find you.
Great brands shouldn't need the biggest budgets to be discovered.
A better way to be discovered
You've built something worth wearing. But the people who would love your brand may not even know you exist.
You've put everything into your product, creative and brand, yet getting discovered increasingly means competing for attention against labels with much deeper pockets.
And when discovery becomes another auction, smaller brands are forced to compete on budget before they're given the chance to compete on product.
Your aesthetic, product, values and the things that make your brand distinctive should give people a reason to find you. BRNDD is being built to make that possible.
Why brands join 
Why brands join
Discovered by intent
People on BRNDD discover brands by aesthetic, occasion, price point, sustainability, size range and more.
When someone finds your brand, it is because something about what you offer matches what they are already looking for.
The audience you have been trying to reach is already out there. BRNDD gives them another way to find you.
Join early.
Grow with us.
Founding Brands join BRNDD without the commercial commitments that will come as the platform grows. Get discovered and send relevant shoppers straight to your store from day one.
As we grow, we'll build new tools with our brand partners, based on how shoppers use BRNDD and what brands tell us.
We want to show you results before asking for anything.
Understand what people are looking for
As BRNDD grows, we're building tools that show brands how people are finding and engaging with them, from views and saves to click-throughs and the preferences driving discovery.
See which aesthetics and occasions bring people to your brand and what's gaining traction, based on real behaviour rather than guesswork.
So you can see what BRNDD is doing for your brand.
Frequently
asked questions
BRNDD is a fashion discovery platform that helps people find brands through the things that matter to them, from aesthetic and occasion to size, price, sustainability, shipping, location and more. When someone is looking for what you offer, BRNDD shows them your brand and sends them to your store to buy.
People search and filter by the details they care about. Rather than relying solely on who already has the most visibility, BRNDD surfaces brands based on how relevant they are to what someone is looking for.
Not necessarily. BRNDD independently curates brands we believe are relevant to the discovery experience we’re building, which means your brand may already be considered for the platform.
Joining BRNDD makes that relationship official. It lets you verify the information representing your brand, access Founding Brand benefits, work directly with our team and have a say in the tools we build for brands.
No. There is no upfront cost to join BRNDD as a Founding Brand. At launch, our focus is sending the right people to your store and showing you how they engage with your brand.
Joining early also means using BRNDD before the wider commercial model for future brand partners is introduced.
Founding Brands are the brands choosing to officially join BRNDD from the beginning. You’ll be among the first brand partners on the platform, with a direct line to the founding team and a say in the tools we build for brands.
Verification means we’ve worked directly with your brand to confirm that the information on BRNDD is accurate.
Shoppers can see which brands are verified, and verified brands are prioritised over unverified listings where relevant.
At launch, our brand insights will be limited, but this is one of the areas we’re investing heavily in as BRNDD grows. Our aim is to show brands how people are discovering and engaging with them, from views, saves and click-throughs to the aesthetics and occasions driving that interest.
Over time, those signals should show you what’s drawing people to your brand and where interest is growing.
That depends on what we learn at launch, and we’d rather work it out with our first brands than guess now. Founding Brands will be part of those conversations from the start and will hear about any changes first.
People use BRNDD to discover brands, then buy from each brand’s own store. There’s no checkout on BRNDD.
That means your store and customer experience stay yours. BRNDD’s job is to send more of the right people there.
We’ll review your submission and take a closer look at your brand. From there, our team will be in touch with any additional information we need and keep you updated as we move towards launch.
Founding Brands will also be the first to hear about new brand tools and ways to get involved.
Your brand deserves to be found.
Join BRNDD from the beginning.